Career Advice
2024 Salary Guide: Sales & Marketing
Want to advance your career in Sales & Marketing?
Here’s what you definitely need to know:
Top Areas in Demand for 2024 in Hong Kong
This year, these tech & transformation specialisations are in demand:
- Digital marketing
- Communications
- E-commerce
- Brand management
Hong Kong Average Salary: Sales & Marketing
This is the average salary in Hong Kong for Sales & Marketing jobs:
Financial Services
| Job Title | Average Annual Salary (HKD) |
|---|---|
| Head of Corporate Communications | 1.5 – 2.5m |
| Head of Corporate Access | 1.5 – 2.5m |
| Head of Events | 1.5 – 2.5m |
| Head of Internal Communications | 1.3 – 1.6m |
| Head of Marketing | 1.5 – 2.5m |
| Media Relations Director | 1.5 – 1.8m |
| Digital Director | 1.5 – 2.2m |
| Corporate Communications Manager | 750k – 1.1m |
| Digital Marketing Manager | 1.0 – 1.5m |
| Events Manager | 650k – 1.0m |
| Internal Communications Manager | 700k – 1.0m |
| Marketing Communications Manager | 650 – 950k |
| Marketing Manager | 550 – 850k |
| Media Relations Manager | 720k – 1.0m |
| Product Development Manager | 800k – 1.3m |
| Media Relations Executive | 425 – 525k |
IT & T
| Job Title | Average Annual Salary (HKD) |
|---|---|
| General Manager | 2.0 – 2.5m |
| Account Director | 1.0 – 1.5m |
| Carrier Sales Director | 1.0 – 1.5m |
| Marketing Director | 1.2 – 1.8m |
| Sales Director | 1.3 – 2.0m |
| Account Manager | 750 – 900k |
| Alliances Manager | 800k – 1.3m |
| Business Development Manager | 750k – 1.4m |
| Channel Manager | 700k – 1.3m |
| Digital Marketing Manager | 550 – 750k |
| Marketing Manager | 500 – 650k |
| Sales Manager | 700k – 1.0m |
Consumer Materials
| Job Title | Average Annual Salary (HKD) |
|---|---|
| Sales Director | 1.2 – 2.0m |
| General Manager | 1.5 – 2.5m |
| Brand Director | 1.0 – 1.5m |
| Marketing Director | 1.2 – 2.0m |
| Retail Operations Director | 1.0 – 1.5m |
| Key Account Manager | 500 – 800k |
| Area Sales Manager | 800k – 1.3m |
| Brand Manager | 550 – 800k |
| Marketing Manager | 500 – 750k |
| Visual Merchandising Manager | 500 – 650k |
| PR Manager | 625 – 950k |
| Content Marketing Manager | 500 – 650k |
| E-commerce Manager | 625 – 850k |
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Back to Ultimate Hong Kong Salary Guide
Source: Robert Walters